| |
| |
|
Marketing Information |
|
|
|
The Importance of Interpersonal Communcation Skills
Interpersonal Communications is the transmission of information from one person to another and their understanding of it through the use of common language or symbols. It is a way of interacting and happens always at all times whether you want it to happen or not. However, just because you transmit a message, it does not presuppose that communication happens. Without both information and understanding on the part of the other person, communication (understanding of your message) does not occur. The efficiency at which you communicate will determine the level of happiness and success in your life. Most people do not think about or realize how they are communicating to others. It is affected by how you look, body language, attitude, perceptions, understanding the process and understanding the needs of ourselves and others. It has been stated that the average manager spends 80% of their time communicating in different ways. These are: 30% speaking Yet in the average school, reading and writing are considered the most important to teach. Your client's opinion and relationship with your organization is dependent on your image, which stems from your interaction. Their perception of the quality you give will effect their decision to deal with you. How you interact with others will create an image in their minds, whether you are someone to be trusted and credible or someone not worthy of their time. A CEO who is seen as aloof and distance can do more harm to a company in time, image and production, than many other aspects. This includes employees. Most employees will treat your customers and clients like you treat them. Is this good news or bad news? Interpersonal communications happens every where from personal contact, to marketing, advertising, sales, employee interaction, stockholders, employee to supervisors and management, and public relations. As technology advances, it is imperative to learn, embrace and use effective communication. You need to provide leadership in its growth, for the sake of time, production, growth and credibility. It is also important to realize that communicating through different devices and mediums contains different challenges and considerations. I was watching the election debates unfold and I noticed that some people were commenting on the fact, that one of the leaders wasn't very good at relating interpersonal messages to the camera. They said in person he has a great personality, yet he was not able to deliver that message to the audience. This in turn had an affect on his campaign and the results at the polling stations. More and more I am having people tell me how there is an increasing amount of misunderstandings from email sent by co-workers and other staff members. It has created hard feelings and turmoil where none was meant to happen. By learning the process of communication, these types of challenges can be greatly reduced or possibly eliminated. Communicating with each other at all levels is core to having a competitive advantage in business. "The English empiricist philosopher John Locke, in his Essay Concerning Human Understanding (1690), famously articulated this view. According to Locke, words have no natural meanings. The association of words with ideas in the mind is a voluntary act of the individual person" Why this is important, is because we often relate different words to different meanings, and therefore, decipher the message other than it is intending. This is another reason why clarity and understanding is essential for todays business production and growth. All the Best! For a free report on "The 7 Secrets to Communication Mastery" P.S. If you like what you're reading in this ezine, you'll love the book, "Overcoming Barriers to Communication." It's a manual that helps you overcome the challengers that start with Intrapersonal to Interpersonal and on to Mass Communication. http://www.falconfreedom.com/OB.html
MORE RESOURCES:
Marketing - Google News |
|
|
|
RELATED ARTICLES
51 Ways to Say Thank-you in a Fundraising Letter for a Non-for-Profit (Includes Examples & Samples) One of the hardest jobs in fundraising is crafting original thank-you letters. You want to be thankful. Sales and Marketing: Can One Exist Without the Other? Simply put the marketing people and the sales people depend on each other 100%. One cannot say that a marketing department is any more or less important then the guys who are closing the deals in the sales department. How to Turn Your Marketing Into a Money-Making Machine - Preparing for Marketing That Yields Results The usual complaint from companies is that Marketing simply does not yield as expected. So much effort, time, and money goes into campaigns, and yet the frustrations persist: Why aren't sales up? Why are we not growing? And the truth, sadly enough, is that no one can really pinpoint what is working well, and what simply is not producing anything (and costing the company!). CRM Star Wars: When Marketing is from Venus and IT is from Mars Inherent tensions exist between marketing and IT. This is often compounded by lots of cross-talk, with each function on different channels. Marketing Got You Stumped? It's not unusual for entrepreneurs to find the whole idea of marketing intimidating. Even seasoned business owners often feel their marketing efforts aren't working. Marketing Strategy - Spell Out Your Unique Value I attended a "Sales Focus" seminar a few years back in which the speaker asked this key question. "Why, based on all the competitive alternatives available to me, would I want to buy from you?" What a great question. The 7 Areas of Marketing Waste - Are You Committing These Marketing Sins? If you want to reduce waste and grow your business it can be useful to know where to look. Marketing waste is usually most apparent in these 7 key areas:1. Voice Mail Can Be Your Buddy Voice Mail is a classy name for "answer Machine". Problem is, people at home had answer machines long before most businesses. Keep Costs Down and Keep the Marketing Strategy Simple One of the biggest mistakes we could make as business owners is spending too much money on marketing our service or product without knowing how to market it correctly. I've seen plenty of money wasted on marketing that did not produce any sales and most home based business don't have too much money to waste when ramping up. Small Business Marketing Tip - Focus on a Niche or Target Market I think selling and marketing today often feels a bit like talking to a brick wall and that in interesting metaphor to help grasp the importance of niche marketing especially when it comes to small business marketing. Imagine for a moment that you are attacking that brick wall with a hammer, randomly hitting it everywhere. Receiving a Brochure Printing Quote Brochures are a great way to get your message across. While having a brochure can be extremely useful, it is sometimes hard to know whether it is affordable. Brochures that Generate Sales Leads (and How to Write Them) One rule in direct mail is that your letter sells your offer and your brochure sells what you're selling. For example, let's say you mail a classic direct mail package to generate sales leads for your enterprise software product. The Great Direct Marketing Conundrum Many a home business owner has spent sleepless nights thinking of ways to turn his venture into a higher profit-making unit and build it to be his primary source of income. This is never easy for a home business because most start-ups face initial lack of money and cash flows. Marketing Person You Think You Arent Have you thought about starting your own business? Have you started one and are having challenges with marketing, fear of failure, fear of success?I could go on and on. Has the question, Now what? ever entered your mind? If so, I would like to share my story with you. Marketing Tips - Ten Quick Marketing Actions It is often difficult to manage to do marketing tasks when you have a busy business or professional practice. Here are 10 ideas each of which take 5 or 10 minutes and can be done between appointments or when you take a break from working on a large project. 5 Ways to Market for Immediate Results Sales are down, and I need more customers now! Sound familiar? Maybe you are the one who said it. I know what you're thinking, there's no magic pill for delivering immediate results and no spontaneous marketing effort that will skyrocket sales. Marketing Is A Long-Term Investment "Dig your well before you're thirsty" is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, "Save your money before you need it", or growing your business, "Market today for tomorrow". Loan Officer Websites: Your Marketing Hub to Magnetize Realtors Too many loan officer websites look like congested intersections, information running every which way. Fancy gadgets, like calculators, online application submission forms and loan programs filled with jargon that customers don't understand. Promotional Marketing Products - Selecting the Perfect Item People are known to shop on impulse- buying an item just because it is on sale, or purchasing something because it looks great in the store. When shopping for promotional items, you really can't succumb to impulses. How To Get To The Top of The Marketing Food Chain Are you tired of living off handouts from big-name marketers, earning meager affiliate commissions?If you truly want to live and breathe the rarefied air of the super-marketers, what you need is not a change in method, but a change in attitude and mindset.You need to start thinking like a top gun and create your own identity instead of feeding off the efforts of others.
|
| Good Credit Loans | home | site map | School Bus Clothing | Florida Pool Heating |
| © 2006 |
