| |
| |
|
Marketing Information |
|
|
|
Getting Into Marketing Momentum ... The Accelerated Way
GETTING INTO MARKETING MOMENTUM: The 5 Power Principles for Getting Your Business into High Gear Do you know the #1 reason why most businesses fail and why you could become a fatal statistic as well? The answer is ... MARKETING, MARKETING, MARKETING. Marketing is the "life blood" of any business. Without marketing, there are no revenues. Without revenues, there is no business. So what is blocking you right now in your marketing efforts? What will it take to get your marketing into high gear? The following five principles are your essential starting point. --------------------------------------- ONE)) IGNITE YOUR INNER MARKETING FIRE: The Power of Spirit. To get into marketing momentum, you MUST have ... ==>>> COMPELLING REASONS >>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>>> If you are dealing with marketing procrastination or marginal results, it is because you are focusing on negative pictures. The GOOD NEWS is: You get to **choose** ANY marketing pictures you want!! The BETTER NEWS: Your subconscious mind will override your negative pictures with positive ones and accept them as your new reality. Ready to change your negative thinking? Start today by focusing on "what you want" your marketing outcomes to be. Do NOT focus on what you don't want! See your phone ringing off the hook ... See yourself receiving an avalanche of new referrals from current clients. See yourself working with clients who energize you and highly value your services/products. Focus on your desired positive "marketing pictures" 3x/daily and watch your mindset AND your results transform. ------------------------------------- THREE)). DEVELOP YOUR STRATEGIC BUSINESS "BLUEPRINT": The Power of Deliberate Direction "If you don't know where you re going, any road will take you ... NOWHERE." Same is true in business. If you don't know the strategic direction of your business ... and don't have a business and marketing plan to back it, you will go NOWHERE. Trying to grow a business without these plans is like trying to get from San Francisco to Boston without a map. Most likely you will get lost, waste alot of time, energy and money, get d___ mad and give up early in the process. You need a strategic "map" to get you to your desired business destination. The most powerful strategic plans are concisely written in 2-4 pages, addressing such topics as: ++ Mission statement (purpose of current business) There are dreamers and there are planners. The planners make their business dreams come true. FOUR)). KNOW THE VALUE OF YOU AND YOUR BUSINESS: The Power of Conviction. Getting into marketing momentum also requires that you know - without a shadow of doubt - the value of what you and your business offer. Having value is not enough. You must *know* and *believe* in the value of what you offer. If YOU are not ABSOLUTELY clear about that value, then neither will your potential clients. ----------------------------------------------- Lacking conviction and clarity about your value makes marketing a struggle ... an energy drain ... a **high risk** proposition. And, ultimately, the culprit of your marketing procrastination. How strong a conviction do you have about your business? Are YOU sold on the value of what you offer? If not, take an inventory of your business strengths, uniqueness, assets and benefits. ---------------------------------------- FIVE)). PUT YOUR ENERGY IN MOTION: The Power of Self-Discipline "It is not because things are difficult that we do not dare; it is because we do not dare that they are difficult." Lucius Annaeus Seneca, Roman philosopher and writer If you ask most business owners if they want to be wealthy and successful, they will say "yes". But then reality sets in. The marketing road gets too long ... too challenging ... too many steep hills to climb. To build an extraordinary business, you must DARE TO TAKE ACTION every single day in marketing your business. SMALL STEPS ... teeny, weeny baby steps ... that over time, will create QUANTUM LEAPS in your business. NOT action for action sake. But DIRECTED action!! Action based on your compelling reasons. Actions based on your strategic blueprint. Action based on clarity about your value. Action breaks the procrastination cycle. It keeps your mind from getting stuck in negative mental chatter. Action -- and only action -- will ultimately get you results. DARE TO TAKE ACTION NOW! Everyday, ask yourself ... " what is the SINGLE MOST IMPORTANT marketing action I can take today that will help me achieve the goals in my strategic plan?" Focus on that action, and that action alone, until it is **100%** complete. Performance mastery requires disciplined action. ______________________ True MASTERY is a process ... a journey with peaks and plateaus ... challenges and rewards. Be patient with yourself in mastering the five power principles above. The ultimate reward is not in the arriving at the destination, but who you become in the process. Denise Corcoran is a Master Business Coach, Strategic Consultant and NLP Expert. For general information about our our company, go to: http://www.EmpoweredBusiness.com To learn the mindset, strategy and performance secrets of high achieving businesses, subscribe to our monthly ezine - THE EMPOWERED BUSINESS (TM), at: http://www.empoweredbusiness.com/Newsletter_signup.html
MORE RESOURCES:
Marketing - Google News |
|
|
|
RELATED ARTICLES
You Must Get Going If You Want To Get Growing For many of service-based businesses out there, it's not that you don't know you should be marketing or don't want to get better at it. It's just that you don't. The Advantage to Buying Promotional Products Online Buying your promotional products and corporate apparel online provides five major advantages: a greater selection, better pricing, convenience, customer service, and faster ordering time.Manufacturers often display their entire line of products on the internet, providing you with a greater selection of products. Design, Design, Design You need only one card, but make it noticeable. Make sure it says the right thing. How To Go From Under Dog to Top Dog by Unleashing The Power Of a Postcard The Tale of Two Dentists.. Ten Effective Ways to Capture Market 1.Evaluation of Existing Products / Therapies2. Give me a Referral any Day - the Power of Networking I nearly panicked recently! Well, maybe a slight exaggeration but here was a situation I had not been in for some time. The freezer had broken down and the dilemma I faced was - a speedy solution was necessary BUT I did not know anybody who repairs freezers. 5 Ways to Upgrade Your Existing Marketing Materials for Practically Nothing! In addition to direct marketing strategies you want to be sure your existing passive, or indirect, marketing activities are as effective as possible. When is the last time you took a good look at your existing marketing activities?Here are some fast, easy (and free to inexpensive) ways to update and upgrade your existing marketing activities. 4 Sales Strategies with Your Trade Show Exhibition Booth Trade show booths can act as an excellent source for generating sales enquiries in the short run. Companies are able to demonstrate their products or services and get instant enquiries at the booth which on timely follow up can result in sales. Marketing 101: The Power of Marketing When you hear the word "marketing" what comes to mind? More business or wasted money? If your experience with marketing or advertising has been less than positive your cynicism may be well founded. Yet, have you ever noticed a competitor with a mediocre product and a healthy business? The difference is often marketing. The Words That Sell What You Say, Who You Say It To, How you Say It: If you have or can get a list of people who are already interested or genuinely likely to be interested in your product or service then you are well on your way to being successful with your postcard marketing. Before that, you have to answer the key question, "Who should I send my postcard offers to?"After that is answered, your next problems are what to say to them and what to ask them to do. Postcard Direct Mail Marketing Works (Its Cheap, Quick, Affordable and More) Used the right way and with the right audience, postcards often outperform their mailbox "competitors" in money saved and revenue generated (the competitors are sales letters, self-mailers, unaddressed flyers, dimensional mailers and catalogs). Here's why postcards are so effective. Are You Sabotaging Your Marketing Success? What?!? Sabotage your own success? Who would do that? Well, you'd be surprised how many small business owners think they are effectively marketing their business, when in fact they are cutting their own throat.Yes, they may be running ads that are pulling in leads or customers. How to Set (and Get) the Right Prices Which product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company's pricing, I'm surprised at how little time small business owners spend on it. Viral Marketing with a Powerful Twist What would you do with 500, 1000 or more additional visitors each day? Imagine how your web business will grow with an extra 2000, 5000 or MORE leads each month . . The Marketing Plan and the Four P's The Marketing Plan section of the business plan demonstrates how a company will penetrate the market with its products and services. The Marketing Plan should include "the four P's" - Product, Promotions, Price, and Place. Marketing Strategy 101: 10 Marketing Strategies I Learnt From My Oral Surgeon This is how the conversation went on my follow-up visit to the oral surgeon, 10 days after he removed 2 lower wisdom teeth."Go down the hallway, enter the second door on the right and take a seat in the dentist's chair," said the receptionist after calling my name out to the 5 people in the waiting room. Catalogs are Selling Machines If you've got a mailbox, you're no doubt aware of the popularity of catalogs. People love to look through catalogs, and more important, they love to buy from catalogs. Resume Writing Service Marketing Marketing A Resume BusinessWhen starting a resume business, your marketing campaign is the most important aspect of your business plan. Without clients being able to find your services, you will not have orders! We suggest starting out with local advertising. Newsletters - A Great Way to Build Business Relationships This is an excellent way to grow your business using your mailing list (which I trust you are constantly building). However, you have to accept that there are people who'll read your newsletter and there are those who won't. How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 6 How Much Is Your Popcorn Worth?: Powerful Lessons In Marketing & The Psychology Of Selling - The Final PartAdditional Lessons from Popcorn MarketingI'm assuming that the movie theatres have tested their price point and figured out what the highest price is that they can charge and get away with - the highest price the market will be willing to pay.And, that's what they charge for their popcorn.
|
| Good Credit Loans | home | site map | School Bus Clothing | Florida Pool Heating |
| © 2006 |
